Ready to be your companion through it all.

Here at Mooncat Games we strive to be your purr-fect companion through the stressful and overwhelming indie video games industry. We offer a wide range of services ranging from marketing to PR to self-publishing support from announcement to post-launch.

Whatever your needs, however big your team and budget, we want to collaborate with you to find the perfect campaign plan to get your game to market.

What are we looking for? While we have experience in a wide range of genres, we particularly look to work with indie games and AA games on PC, console, and mobile.

Our Services

Consultancy

If you’re looking to work with us on a one-off basis or just looking for some advice before your launch, we can be your right hand squad to help you through planning and execution.

This usually looks like a one-off consulting session with a supporting marketing and PR plan. We can also work on a longer-term basis, as your team of experts when you need it, or upscale this when needed to more hands-on services like community management, localization, and more.

Marketing Campaigns

Need a bit more hands-on support? Our team is built of experts across a variety of marketing initiatives like social media and community management, PR and influencer outreach, targeting and positioning, and trailer and asset creation.

It’s okay if you’re not sure what you need yet, we’re happy to work with you on a marketing plan for your specific timeline and needs and create the perfect launch campaign for your game.

Self-publishing Support

We spend a lot of time chatting with indie game devs, so we also know that there are a variety of production and distribution services that can be overwhelming if you’re a developer self-publishing on your own.

To ensure your game is ready for launch, we also have in-house staff and partner agencies to support on a variety of production services like localization, store page management, porting, and more. No matter your needs, we have a solution for you and your plan!

Our Specialities

  • Looking for a full marketing strategy? Brand management? Store page optimization, or possibly advertising? Not even sure where to start? Don’t worry, we’ve got you!

    The team is ready to be your right-hand squad of marketers, help you prepare the perfect marketing strategy, or just give some tips here and there where you need it.

  • We’ve been active as a PR agency for a decade, so needless to say, we know a thing or two about how best to get your game into the right hands.

    Is the games media the right target for your game? How do you even convince content creators to choose your game over another? We’ve got answers and a targeted approach to make sure your game can shine with organic coverage.

    Looking for something a bit more out of the box? We can also help you with sponsored influencer campaigns, creative gift boxes for creators, and more!

  • We know, social media is a daunting task. Whether you’re planning to run it yourself or need a full team of community managers, we can work with you to build the perfect plan, from who to target, what kind of content will work best, and when is best to post.

    With expertise in TikTok and short-form video, and a finger on the pulse of emerging platforms like BlueSky and more, we’re here to help you through the options and find the right platform and strategy for your game.

  • Still early in your development? In the process of applying to grants or funding and need to understand where you sit in the market? We can even help you with market research, positioning, and launch strategy!

    With our in-house Data Specialist and team of marketing experts, you’ll be ready to take on applications and pitches as they come.

  • You can’t be everywhere when you have a game to make! This is why we also have in-house support for Steam broadcasts and livestreams, and can also be your go-to for in-person events around the world.

    Whether you need help scheduling press and influencer appointments or on-site support, we’re here to help you get through event season in one piece.

  • We all know that trailer making can be fun! But once you’ve done the first… and then the second… and then the third… Well, it starts to eat up your time better spent on development, right?

    That’s why Mooncat’s in-house video editor is around to produce your upcoming trailer, or put together an engaging video campaign!

    We’re also ready to support you with creating key art and screenshots for your store pages, custom art and animations, and more. Those fun little GIF headers on Steam pages? Yup, we’ve got you covered!

  • No hablas español? Don’t worry, we know someone who does! Localization is a crucial (but time-consuming) step to get the attention of players all over the world, and we know it can feel a bit daunting to tackle if you’re deep into development.

    We can handle all the coordination with leading localization partners, so you can focus on what you do best. We’ve created valuable partnerships with overseas agencies, so we can even help identify regions for you that are worth localizing in, if you’re not even sure where to start!

  • Nintendo, PlayStation, Xbox, Humble… Why is every platform so different, huh? Getting your game onto a wild variety of storefronts can be hugely time consuming – trust us, we know first-hand.

    We’ll get you there by either working directly with the platforms themselves or consulting with you on how to make the most of each platform, optimize your store pages, or create assets like trailers and screenshots that fit the platforms’ specific requirements.

  • Have builds that need QA and porting to new platforms? Even if you’re not publishing with us, we can help test and catch those pesky bugs and liaise with porting partners to ensure a smooth delivery on all platforms.

Case Studies

Let’s work together!

Partnerships:

biz@mooncat.games

Tell us about your game:

meow@mooncat.games